Volkswagen Virtus Breaks Sales Record in October 2025

The Indian automobile market has seen several remarkable success stories over the past few years, but few have been as consistent and impressive as that of the Volkswagen Virtus. The German automaker’s premium sedan has once again captured headlines, achieving its highest-ever monthly sales in October 2025, reaffirming its leadership position in the mid-size sedan segment.

Volkswagen India announced that it sold an impressive 2,453 units of the Virtus during October 2025, marking a new milestone for the model that continues to win the hearts of Indian car buyers. This achievement comes as part of the brand’s ongoing momentum under the India 2.0 strategy, which focuses on localization, quality, and performance-driven cars.

Virtus: A Consistent Market Leader in the Premium Sedan Category

For almost 20 consecutive months, the Volkswagen Virtus has dominated the premium sedan space, maintaining over 40% market share. This sustained success highlights the growing preference among Indian customers for sophisticated, well-built sedans that blend European engineering with Indian practicality.

While SUVs continue to capture the spotlight in India, the Virtus proves that sedans still have a loyal and passionate fan base. Its success story lies not just in numbers but also in its strong brand appeal, solid performance, and superior driving experience that Volkswagen is renowned for.

Volkswagen India’s Milestone Achievement

The achievement of record sales for the Virtus aligns with another major accomplishment for Volkswagen India. Together with its sibling SUV, the Volkswagen Taigun, the brand’s India 2.0 lineup has now surpassed 160,000 units in cumulative domestic sales. This milestone underlines the company’s growing footprint and the success of its localized products built on the MQB-A0-IN platform, developed specifically for Indian conditions.

Leadership Statement: Customer Trust at the Core

Commenting on this milestone, Nitin Kohli, Brand Director of Volkswagen India, expressed his gratitude to customers and emphasized the role of loyalty in the brand’s journey.

“We are grateful to the loyal Volkswagen customers who have made the Virtus an undisputed leader in the premium sedan segment for nearly 20 months in a row,” Kohli said.
“The Virtus is not just a statement of style and performance but has truly attained cult car status similar to many iconic Volkswagen models. We are delighted to see Virtus sustain and record meaningful growth in the premium sedan segment with a share of over 40% in just 40 months,” he added.

This statement reflects Volkswagen’s customer-centric approach, where consistent quality, robust safety, and modern design continue to drive customer satisfaction and loyalty.

What Makes the Volkswagen Virtus So Popular in India?

The Virtus is not just another sedan — it’s a symbol of reliability, safety, and performance. Built with Volkswagen’s signature German precision, it delivers a combination of elegance and excitement that appeals to both enthusiasts and family car buyers alike.

Let’s take a closer look at the key reasons behind its success:

1. Timeless Design and European Styling

The Virtus embodies a premium European design language that stands out on Indian roads. With its sharp character lines, chrome accents, LED headlamps, and a sleek silhouette, it exudes sophistication. Its GT Line variant adds a sporty flair with red brake calipers, black roof, and distinctive “GT” badging, making it a head-turner in its segment.

2. Performance-Packed Engine Options

Under the hood, the Virtus offers two turbocharged petrol engines —

• A 1.0-litre TSI engine producing 115 PS and 178 Nm of torque.
• A more powerful 1.5-litre TSI EVO engine generating 150 PS and 250 Nm of torque, available with a 7-speed DSG gearbox.

Both engines deliver exceptional performance while maintaining impressive fuel efficiency, making the Virtus one of the most versatile sedans in its class.

3. Safety Beyond Expectations

Safety has always been a top priority for Volkswagen, and the Virtus upholds that legacy with distinction. It comes equipped with six airbags, Electronic Stability Control (ESC), Hill Hold Control, Multi-Collision Braking, Traction Control, Tire Pressure Monitoring System (TPMS), and rear parking sensors.
The Virtus has also earned a 5-star rating from Global NCAP, making it one of the safest sedans in the Indian market.

4. Premium Interior and Comfort Features

Inside, the Virtus offers a well-appointed cabin that blends technology with comfort. It features:

• A 10-inch touchscreen infotainment system with wireless Android Auto and Apple CarPlay
• Digital cockpit
• Automatic climate control
• Ventilated front seats
• Ambient lighting
• Ample cabin space and a 521-litre boot

These features collectively make every drive more enjoyable, whether it’s a daily commute or a long-distance trip.

5. Record-Breaking Endurance

The Volkswagen Virtus GT Plus also holds a national record for a 24-hour endurance drive, covering a staggering 4,654.48 km in just one day. This record not only showcases the sedan’s performance but also highlights its durability and reliability under demanding conditions.

Virtus: The Backbone of Volkswagen’s India 2.0 Strategy

Launched as part of Volkswagen’s India 2.0 project, the Virtus plays a pivotal role in strengthening the brand’s local manufacturing and design capabilities. Built on the MQB-A0-IN platform, shared with the Taigun SUV, it combines global standards with local preferences.

Over the last 40 months since its debut, the Virtus has evolved into Volkswagen’s flagship sedan for India, offering premium quality at a competitive price point. Starting at ₹10.54 lakh (ex-showroom), the Virtus delivers unmatched value for money, especially when compared to other players in the segment such as the Hyundai Verna, Honda City, and Skoda Slavia.

Volkswagen’s Vision for the Future

Volkswagen India’s sales momentum with the Virtus and Taigun underlines a positive trajectory for the brand’s long-term plans in India. The company has been expanding its dealership network, investing in service quality, and introducing customer-focused initiatives like Service Cam, extended warranty packages, and Volkswagen Assistance 24×7.

Moreover, the automaker is expected to gradually transition toward hybrid and electric mobility, aligning with India’s evolving automotive landscape and sustainability goals. Given its engineering excellence and customer trust, Volkswagen seems poised to play a major role in India’s next phase of automotive evolution.

Customer Sentiment and Market Perception

Customer feedback continues to be a driving force behind the Virtus’s sustained success. Owners frequently highlight the car’s refined engine, ride quality, and safety as top reasons for their satisfaction. Many buyers also appreciate the solid build quality, a hallmark of Volkswagen vehicles, which inspires confidence on Indian roads.

The Virtus’s growing popularity has also created a strong resale value, making it not just a stylish and performance-oriented choice but also a smart long-term investment.

Conclusion: Virtus – The New Benchmark in India’s Premium Sedan Market

The Volkswagen Virtus continues to redefine success in the Indian automotive space. Its highest-ever sales in October 2025 underscore its ability to attract both new and returning customers with a blend of style, performance, safety, and practicality.

As the Virtus celebrates 40 months in the Indian market, its journey stands as a testament to Volkswagen’s unwavering commitment to quality and innovation. With its market leadership firmly established and new milestones being set, the Virtus remains the sedan to beat in 2025.

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